WHITE HAT SEARCH ENGINE OPTIMIZATION

White hat seo is a technique for search engine optimization to bring website top position in search engine results for users keyword, in white hat seo we will follow the search engine rules and policies. In this we will do organic seo. In organic seo  we will follow link building, back links, keywords, content writing and other seo methodologies. By using these methods we will bring the page rank to the web page. Search engine will accept this white  hat seo, maximum every one follow white hat seo.

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BLACK HAT SEO

Black hat seo is a process to get high page rank to a web site in search engine results. This is a unethical manner in seo, many seo people will reject this type of method. By using this black hat seo process we will get good page rank in search engine results in short time period, actually this Is not recognized by search engines. Once it recognized the web site will blocked by search engines.
Black hat seo characteristics are shown below

• Violate the search engine rules and regulations
• Placing the content or keywords in web pages  visible or invisible to search engine spiders or users.
• By using black hat seo techniques creating bad user experience

Some block hat seo techniques are keyword stuffing, hiding text in web pages, door way , link formatting and blog commenting spam

TYPES OF ONLINE MARKETING

To improve your online business we have different types of online marketing techniques, those were playing major role in the internet world. with out having publicity about your product or business, your business can't improve. if you want more demand for your products you need to do marketing about your business.

Advertising is the best thing to promote products, here we want more traffic to our website, to do so we have different types techniques those were shown below
1.search engine optimization(seo)
2.search engine marketing(sem)
3.social media optimization(smo)
4.affiliate marketing
5.e-mail marketing
6.web analytic

by performing above things we will get good results in our online business.

SEO

It is very popular marketing technique for improving the page rankings of websites in Google, yahoo, Msn etc....
There are many popular search engine in the world. The popular search engines are
1. Google
2. Yahoo
3. Msn
GOOGLE is the most popular search engine than other search engines.

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